Most product images & videos on our webshop are generated using AI. As a small startup, we have limited resources to produce traditional photoshoots, which makes it challenging to present our products in the way we’d ideally like to.
We’ve therefore chosen to embrace new technology that allows us to showcase our styles as clearly as possible, helping you better understand how our products look and fit, and ultimately giving you the best possible shopping experience.
All AI-generated images are inspired by our real-world universe of Nordic urban dipping. Locations, models and props are fictional, but everything is rooted in the places, moods and moments that define life by urban waters.
We will continue, though, to shoot IRL campaigns on real locations with live, warmblooded humans enjoying their local pond. This is, after all, what it is all about.
If you have any questions about our images, styles or fitting, please don’t hesitate to contact us at sos@pondcph.dk.